Hitwise Recaps Retail Performance Results From Black Friday ’09
December 1st, 2009Below is data from Hitwise which shows the performance of the top online retailers this past black Friday:
Below is data from Hitwise which shows the performance of the top online retailers this past black Friday:
Cyber Monday (the first Monday after Thanksgiving), marks the start of the online holiday shopping season for most retailers. With a flurry of online activity expected on this day, it’s important to ensure your website’s going to capture the attention of as many shoppers as possible. In 2008, Cyber Monday spending hit a record high, [...]
Online retailers who haven’t made room in their business plan for PayPal may want to rethink things. PayPal’s introduced new APIs, a new developer portal, and introductory services pricing designed to make it much more appealing to some very important people and companies.
It is proven that the more steps you make a visitor take to get to their end goal, the better chance you have of them NEVER reaching it. So why would you “add” another step for them to “buy your product” especially when that step includes a pop-up (blocked by most browsers now)? Well, strangely [...]
Google has introduced Google Merchant Center, the new face for the Google Base. It will enable e-commerce businesses to upload product feeds to Google as this will make the individual products searchable via the Google Product Search that was once known as Froogle. The new name definitely makes more sense to the layman and average [...]
If you’re B2C web site is not displaying McAfee’s SECURE trustmark you may as well pack up the shop and go live off the land. At least, that’s what McAfee would like you to believe. In its new (somewhat self serving) report Digital Window Shopping: The Long Journey to Buy, McAfee found that in a [...]
Moving customers through the checkout process effectively is a critical element toward closing any sale. Throughout this process you will need to continually provide them with the necessary elements which ensure they feel comfortable enough to complete the action (i.e. buy your product.) Checkout abandonment is a problem that all ecommerce sites see in some [...]
If you run a retail/ecommerce website, cart abandonment is the one of the most frustrating parts of your business. Imagine getting someone all the way to your web checkout with a cart full of products or services – only to have them change their mind and quit the order. So close and yet so far. [...]
Econsultancy has the results of a survey by Channel Advisor (PDF) on online shopping in the US. The semi-annual survey shows that online shopping is down overall—but there is some good news for the Internet. Spending online shopping is down overall, with fewer people reporting monthly purchases of over $76 (down by 9% to 25%), [...]
It’s no secret that the internet can enable small business to compete on an equal playing field with larger online competitors; however, due to budget differences between the two the approach might be a bit different. The current economy has made some small business owners shy away from internet marketing thinking it “simply costs too [...]