The second session of Day 2 was “Killer Facebook Targeting Tactics”. The agenda of this session was how Facebook, a social network that has over 700 million members can help make your social networking efforts pay off with killer results. In this session, the well-known Facebook marketing experts shared their “killer tactics” for harnessing the [...]

Google has introduced Google Merchant Center, the new face for the Google Base. It will enable e-commerce businesses to upload product feeds to Google as this will make the individual products searchable via the Google Product Search that was once known as Froogle. The new name definitely makes more sense to the layman and average [...]