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[2003-08-11] The Lifecycle Of Large Websites
If you're part of a large organization, your website will probably have been started by a small group of evangelists. It will have grown in a very ad hoc manner. Gradually, senior management will have become more involved. Finally, the website will have been viewed as just another business tool, and managed as such.
[2003-08-07] Sales Doesn't Work
For decades, our selling practices have been based on selling a product rather than helping buyers decide how to buy. Indeed, the underlying belief has been (and I'm being simplistic here) that products/services get sold when sellers pitch/present the product well. Or they get sold when sellers create great personal rapport with prospects. Or when the script is exceptional.
[2003-08-04] Global Factors Impacting the Software Development Industry
One of the great ‘equalizers' in the global economy is the Internet and other forms of modern telecommunications. Today, unlike just a few short years ago, programmers in one part of the world can work seamlessly on projects across the globe. Likewise, work may be distributed to programmers in many locations - unrestricted by time or distance - to be reassembled as working units back home.
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