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Archive for February, 2010

ABI Research: Mobile Purchases Will Gain Ecommerce Significance

Wednesday, February 17th, 2010

Purchases made via mobile phones will come to represent a significant part of the ecommerce market, according to new statistics from ABI Research.  Indeed, ABI Research believes that people will use their phones to spend about $119 billion in 2015, which will equal about eight percent of the total. Does this signal that mobile shopping [...]

Gaining Higher Customer Conversions Through Google Shopping

Tuesday, February 2nd, 2010

The Google Shopping feature is a free way to get exposure for the products in your shopping cart. Many of our clients set up Google Shopping (AKA Froogle) but are sometimes unhappy about the relatively low number of clicks it brings in, compared to SEO and PPC. However, they also notice that clicks from Google [...]