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Groupon POS Leaked For iPad Launch

May 16th, 2013

Update: This was just an unintentional leak. Here’s what Groupon has really released.

Google Wallet Updated To Remove Privacy Concerns

April 25th, 2013

It was revealed back in February that Google Play sent your personal details to developers whenever you bought their apps on the Play store. It caused a small outcry among the Android community, and Congress even got involved. Google is now finally starting to address these concerns.

Shopping.com Rebranded As The eBay Commerce Network

April 3rd, 2013

It’s hard to believe, but it’s been nearly 8 years since eBay acquired Shopping.com. After all that time, eBay has decided to rebrand the property as the eBay Commerce Network in a move the company says will “better reflect its evolution from a single-destination” site to a “robust commerce network”.

Google’s Next Algorithm Targets Bad E-Commerce Merchants!

March 19th, 2013

During the popular SXSW conference, Matt Cutts, Head of Google Search Spam made some serious announcements which will keep the search and social world busy and engaged for a long while.  His first set of announcements were about the upcoming updates in Google's Penguin algorithms, Google's Panda algorithms as well as the new link network [...]

Google Shopping Trounces Amazon Product Ads on Key Metrics, Save Conversion Rates!

March 5th, 2013

2012 Ecommerce Industry Report of CPC Strategy closely examines performance of Google Shopping against its main competitor Amazon Product Ads.  Metrics factored in included CPC, traffic, revenue, conversion rate and cost of sale.

Why You Shouldn’t Take A Site’s Ecommerce Conversion Rate At Face Value

February 14th, 2013

“What is our ecommerce conversion rate?” “What’s the average conversion rate for our industry?” “What conversion rate do our competitors’ achieve?” Many of us have asked or answered questions much like these. No doubt about it, they are important questions. But I want to caution marketers against making quick decisions based on conversion rate without [...]

It’s All E-commerce: How Social, Local, and Mobile Affects Sales Online and Offline

January 22nd, 2013

Yesterday’s Biznology® Webinar by our blogger Tim Peter was all about how the Web affects e-commerce. Does your business have an online shopping cart? Use third-party sites like eBay, Amazon, Etsy, or Expedia? Or do your customers walk into your store? With the rise of social, local, and mobile, your customers likely do all three, [...]

Learn More About Remarketing With This Google Analytics Video

January 2nd, 2013

Google recently posted an hour-long webinar about Remarketing with Google Analytics. Google launched the feature earlier this year in beta, to help users create remarketing lists based on specific audiences who visit their sites and show interest in products.     Google says in the video description: This webinar presents in-depth examples on how to use Remarketing [...]

U.S. Holiday Spending Surpasses $21 Billion Online

December 10th, 2012

We knew that it’s been a ridiculously good holiday season for online retail sales, but comScore has provided a new update today about the first 32 days of the November-December season, and the amount of money being spent online in the U.S. is up 14% year-over-year, according to the firm. For the time period, sales [...]

E-commerce SEO: Schema.org and GoodRelations Unite

November 26th, 2012

On November 8th, it was announced by R.V. Guha (Google) that e-commerce schemas from the GoodRelations project would be integrated with Schema.org, effective immediately. GoodRelations is the well-known and widely used e-commerce vocabulary that has been developed and maintained by Martin Hepp since 2002. The decision to integrate the GoodRelations vocabulary with Schema.org was made [...]