Companies that don’t take mobile shoppers into account are ignoring a significant segment of the population, according to a new report. Sterling Commerce and Demandware determined that around 15 percent of consumers use mobile devices to make purchases online.
To say that Gilt.com is on fire may be something of a understatement. The site, which features daily special sales of luxury products at discount prices is on track by some estimates to pull in $400 million in sales for the 2010 calendar year. The growth of Gilt.com has coincided with a shift in how [...]
You’ve seen them on just about every big ecommerce site. Many banners have gone from static to rotating. The rotation offers an unlimited resource for promoting various items without taking up a ton of space on the page — and if done correctly, they look nice too.
A good product, a good price, and decent customer service can go a long way towards making a company successful. Anymore, though, it’s also almost necessary to have a strong presence in online search results. So this week, we’re bringing you the names of some organizations that have been labeled “The Best Top 10 eCommerce [...]
Cell phones are necessary tools by which many Americans get information, with an increasing number of people looking for phones which offer access to email, the Internet and picture taking, according to a new report conducted by BIGresearch for the National Retail Federation (NRF).
Online retail sales in the UK increased 22 percent in May compared to last year, the highest growth since June 2008, according to the IMRG Capegemini e-Retail Sales Index. Shoppers spent $6 billion online during the month, equal to $108 for every person in the UK. The Index shows a 3 percent increase in sales [...]
I wanted to post a quick thought here that all store owners should consider. Change can be good — sometimes — especially if it is meant to decreased expenses (thus directly affecting the bottom line.) However, change that has not been planned out properly or change that does not take into consideration customer needs and [...]
What would you do if a technical problem on your e-commerce website meant that wrong pricing information was posted for some time; customers took advantage of the low prices and, by the time you spotted it, the mistake added up to $1.6 million? Here’s what Zappos did in relation to their 6pm.com online store:
Ready or not, geolocation features – which will allow people to automatically communicate their position in the real world – appear to be coming to Facebook. And although that may sound like bad news for ecommerce, this could be very beneficial to online operations, too.
For those of you have have not seen these yet I thought I’d post links to two very nice articles on what you can do to utilize the power of Google’s Website Optimizer. Google’s Website optimizer is a powerful tool that enables you to increase the conversion of your website using testing methods such as [...]